Microsoft, like Sony before it, is taking steps to be more transparent about the data it collects from Xbox users and in detailing what circumstances it is shared with other companies. The next time you boot up your Xbox One, you may be greeted with a page that reiterates Microsoft's policies surrounding privacy and data-sharing. Multiple GameSpot staffers received the notification today, which you can read in full at the bottom of this post.
The statement explains that if you're playing an Xbox Live-enabled game or app, Microsoft might share some information about you and your play habits with the publisher of said game or app. The information that can be shared with publishers includes your country and age range, Xbox profile data such as your Gamertag and avatar, and information about how many achievements you've unlocked and how much time you've spent in a game or app. Microsoft may also share details about enforcement against your profile.
Additionally, Microsoft's statement says it may share social data information such as your "interactions and communications" with other players, though it's unclear if this is for written and verbal messages. What's more, Microsoft may give publishers your real name, if you've elected to share that information.
If some or all of this information sounds spooky to you, there is something you can do. You can stop sharing game or app data with publishers by revoking access either on your console or through this website for some games and apps.
If you use an Xbox Live enabled game (or app through your Xbox console), Microsoft may share information with the publisher of that game or app in order to deliver your online experiences, improve the game or app, diagnose problems, provide support, and connect you with other users.
Information we share may include:
Third party game and app publishers and developers are independent controllers of this data, and their data collection, use, and sharing practices are governed by their privacy policies. Please take time to review their policies; you may find these linked from the product pages of the games or apps in the Microsoft store. For games published by Microsoft, please visit privacy.microsoft.com.
If you want to stop sharing game or app data with a publisher, remove all its games or apps from all devices where you have installed them. Some publishers' access to your data may also be revoked by visiting https://microsoft.com/consent
For more information about our privacy practices, visit privacy.microsoft.com."